Whole beans vs pre-ground coffee

Grinding coffee takes just a few seconds... but it makes a huge difference in your cup.

Once coffee is ground, it has much more surface exposed to air.

That means it loses flavour much faster.

Whole beans keep:

• More aroma.

• More sweetness.

• More complexity.

Ground coffee starts losing freshness within hours.

Better Beans tip:

Grind only what you need.

Choose the right grind for your brewer:

• Espresso: Fine.

• Filter: Medium.

• French Press: Coarse.

Your grinder is one of the biggest upgrades you can make to your coffee.